Our Story

Built for the partnerships that matter

Lavender was founded on a simple belief: that the most meaningful commitments in life do not require romance. We built a platform for people who want a real partner — for co-parenting, companionship, shared goals, and chosen family — without the romantic expectation.

Why We Exist

The gap no one was filling

For decades, the technology industry has poured billions into romantic matchmaking. Yet millions of people — particularly within the LGBTQ+ community — were seeking something entirely different: a committed life partner who shared their values, their vision for family, and their desire for a stable, loving home, without the romantic dimension.

No platform existed for them. Lavender does.

340M+

people worldwide seeking non-traditional partnership structures

1 in 3

LGBTQ+ adults interested in platonic co-parenting

0

dedicated platforms built for this community — until now

What We Stand For

Our values

Platonic First

We believe the most enduring partnerships are built on shared values, mutual respect, and genuine commitment — not romantic chemistry. Lavender was designed from the ground up for people who want depth without the romantic expectation.

LGBTQ+ Centered

Lavender was built for the LGBTQ+ community first. Full gender identity, sexual orientation, and pronoun support are woven into every part of the experience — not added as checkboxes after the fact.

Privacy by Design

Your data belongs to you. We never sell your information or use it for advertising. What you share on Lavender stays on Lavender, and you control exactly what is visible and when.

Radical Honesty

We ask the hard questions upfront — dealbreakers, finances, parenting desires, living preferences — so you are never blindsided later. Meaningful partnerships start with honest foundations.

Community Over Algorithm

Lavender is not just a matching engine. It is a community of intentional people making thoughtful decisions about how they want to live. We invest in the relationships that form here, not just the swipes.

The Team

The people behind Lavender

AK

Amara Kone

Co-Founder & CEO

Former community organiser and family law advocate. Built Lavender after realising how many people in her network were seeking committed partnership outside the romantic paradigm.

JL

Jordan Lee

Co-Founder & CTO

10 years in consumer product engineering. Passionate about building technology that expands what people believe is possible for their lives.

SC

Sofia Cruz

Head of Community

Queer family researcher and community builder. Ensures that every decision Lavender makes centres the people it was built for.

Lavender

Ready to find your person?

Join the waitlist and be among the first to experience Lavender when we launch.