Is Lavender a dating app?

No. Lavender is a platonic partnership app designed for people seeking meaningful life partnerships: co-parents, companions, and chosen family. There is no romantic or sexual expectation.

Lavender is built primarily for the LGBTQ+ community, though anyone seeking a non-romantic life partnership is welcome — whether you want to raise a child with a trusted co-parent, find a companion to grow old with, or build a household with a best friend.

How does the compatibility matching work?

Lavender scores compatibility across six dimensions: lifestyle, family values, location, goals, habits, and personality. Every match comes with a full Compatibility Report covering category scores, shared goals, areas of difference, and conversation starters.

Is my information private and secure?

Yes. Privacy is a core design principle at Lavender. We never sell your data or use it for advertising. Your profile information is only visible to potential matches, and you control exactly what you share and when.

When will the app launch?

Lavender is currently in development with early access launching soon. Joining the waitlist guarantees you priority access when we go live, plus exclusive early member features.

What makes Lavender different from other apps?

Most apps are built around romantic attraction. Lavender is built around life compatibility. We ask the questions other apps avoid: parenting desires, finances, dealbreakers, and living preferences.

Lavender — Connection Beyond the Traditional

1. Introduction

Lavender, Inc. ("Lavender," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the Lavender platform, website, and related services (collectively, the "Service").

Please read this Privacy Policy carefully. By using the Service, you agree to the practices described in this Policy. If you do not agree, please do not use the Service.

This Policy was last updated on March 1, 2025. We may update it from time to time; we will notify you of material changes by posting the updated Policy on this page and updating the effective date.

2. Information We Collect

We collect the following categories of information:

Account Information: When you create an account, we collect your name, email address, date of birth, and any other information you provide during registration.

Profile Information: Information you add to your profile, including gender identity, sexual orientation, pronouns, relationship goals, parenting preferences, lifestyle details, and profile photos.

Communications: Messages and other content you send to other users through the Service.

Usage Data: Information about how you interact with the Service, including pages visited, features used, search queries, and time spent on the platform.

Device and Technical Data: IP address, browser type, operating system, device identifiers, and other technical information collected automatically when you access the Service.

Payment Information: If you subscribe to a paid plan, we collect billing information through our payment processor. We do not store full payment card details on our servers.

Communications with Us: Records of your correspondence with our support team.

3. Sensitive Personal Information

Lavender collects certain categories of sensitive personal information, including sexual orientation, gender identity, and health-related preferences. We collect this information only with your explicit consent and use it solely to provide and improve the matching features of the Service.

You may choose not to provide sensitive information, but doing so may limit the functionality of the Service. You can update or delete sensitive information from your profile at any time.

We apply additional security measures to sensitive personal information and do not use it for advertising purposes.

4. How We Use Your Information

We use the information we collect to:

— Provide, operate, and improve the Service, including matching features and compatibility scoring.

— Create and manage your account.

— Process payments and manage subscriptions.

— Send you service-related communications, including updates, security alerts, and support messages.

— Personalise your experience on the Service.

— Conduct research and analytics to understand how the Service is used and to improve it.

— Detect, investigate, and prevent fraudulent, harmful, or illegal activity.

— Comply with legal obligations.

We do not use your personal information to serve targeted advertising to you or sell it to third-party advertisers.

5. How We Share Your Information

We do not sell your personal information. We share your information only in the following circumstances:

With Other Users: Profile information you choose to make visible is shared with other users as part of the matching experience. You control what information is visible on your profile.

Service Providers: We share information with trusted third-party vendors who assist us in operating the Service (e.g., cloud hosting, payment processing, analytics). These providers are contractually obligated to protect your information and may not use it for their own purposes.

Legal Requirements: We may disclose your information if required by law, court order, or governmental authority, or if we believe disclosure is necessary to protect the rights, property, or safety of Lavender, our users, or the public.

Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such change.

With Your Consent: We may share your information for other purposes with your explicit consent.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide the Service. If you delete your account, we will delete or anonymise your personal information within 30 days, except where we are required to retain it for legal, regulatory, or fraud-prevention purposes.

Aggregated, anonymised data that cannot identify you may be retained indefinitely for research and analytics purposes.

7. Data Security

We implement industry-standard technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, and destruction. These measures include encryption of data in transit and at rest, access controls, and regular security assessments.

No method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. If you believe your account has been compromised, please contact us immediately at [email protected].

8. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

Access: You may request a copy of the personal information we hold about you.

Correction: You may request that we correct inaccurate or incomplete information.

Deletion: You may request that we delete your personal information, subject to certain legal exceptions.

Portability: You may request a machine-readable copy of your personal information.

Objection / Restriction: You may object to or request restriction of certain processing activities.

Withdrawal of Consent: Where processing is based on your consent, you may withdraw consent at any time without affecting the lawfulness of processing before withdrawal.

To exercise any of these rights, please contact us at [email protected]. We will respond to verified requests within 30 days.

9. California Privacy Rights (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with specific rights regarding your personal information, including the right to know what personal information we collect, the right to delete your personal information, the right to opt out of the sale of your personal information (we do not sell personal information), and the right to non-discrimination for exercising your CCPA rights.

To submit a CCPA request, please contact us at [email protected] or write to us at our registered address.

10. International Data Transfers

Lavender is based in the United States. If you access the Service from outside the United States, your information may be transferred to and processed in the United States, where data protection laws may differ from those in your country.

Where required by applicable law, we implement appropriate safeguards for international data transfers, including Standard Contractual Clauses approved by the European Commission.

11. Children's Privacy

The Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information promptly.

If you believe we have inadvertently collected information from a child under 18, please contact us at [email protected].

12. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to operate and improve the Service, remember your preferences, and analyse usage patterns. You can control cookie settings through your browser settings; however, disabling certain cookies may affect the functionality of the Service.

We do not use cookies or tracking technologies to serve targeted advertising.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact our Privacy Team at [email protected].

Lavender, Inc., Privacy Team, Delaware, United States.